Platform Attention Wars: The Invisible Battle for Your Time
You know that familiar moment? When you open your phone to check one quick message, and before you know it, minutes have turned into hours. Suddenly, you're scrolling through short…
What Is Attention Economy? Why Your Focus Has Become the Most Valuable Asset
Every time you pick up your phone, a quiet battle for your focus is underway. It's not obvious, but it never lets up. Your screen lights up with notifications, videos…
Fake News India Spread: Causes, Impact, and Reality
Introduction Nowadays, with the usage of smartphones and instant communication, the information spreads quicker than ever. Speed however, can come at the expense of accuracy. The issue of the spread…
Why Your Aadhaar OTP Is Not Coming & How to Fix It
You are attempting to download your e-Aadhaar, perform an eKYC to open a new bank account, or confirm your identity to submit an income tax return, and the OTP just…
Engagement Farming: The Quiet Manipulation Behind Viral Content
It starts innocently enough. A post appears on your feed—“Type YES if you love your mother.” Another asks, “Drop a ❤️ if you agree.” You pause, maybe smile, maybe scroll.…
Attention Economy in India: Why Policymakers Are Getting Concerned
A teenager in Delhi scrolls through short videos past midnight, the blue glow of the phone reflecting off tired eyes. A delivery worker in Mumbai checks notifications between orders, drawn…
Algorithms & Society: The Quiet Force Shaping Our Daily Lives
A teenager scrolls through their phone late at night. One video becomes five, then twenty. A recommendation turns into a rabbit hole. Somewhere between curiosity and compulsion, the line blurs.…
What Is Algorithmic Culture? When Code Starts Shaping Human Behavior
When you first take notice, it's not about what you're seeing—it's about how it makes you feel. You unlock your phone, swipe through for a moment, and suddenly, everything just…
How to Report Cyber Crime Online in India, A Complete Guide (With Real Examples)
From UPI scams to delivery fraud, what to do when you've been cheated online, and how to actually get help. A True Story, This has Happened to a Person like…
Internet Rabbit Hole: The Endless Scroll We Didn’t Plan to Enter
It often starts without you even planning on it. Maybe it's just a quick look online, a random video catches your eye, or a headline piques your interest just enough…
